Don’t Get Used To This’ is WurlD’s most rhythmically consistent project to date, steeped in the distinctive pulse of Lagos, Nigeria, where he’s recently returned to live. The EP is his inaugural release under Addictive Content, a new imprint he’s created to shine a light on the future sounds and next generation of African talent.
With no guest features and production handled by a largely unknown crop of up-and-coming producers, WurlD lets his crisp melodies and powerful hooks do the talking across the eight-track set. His fifth project in five years and the follow-up to 2022’s ‘My World With U’, ‘Don’t Get Used To This’ showcases a global sound that defies labels and borders.
Produced by Anne “Ketta” Telstra and Moussa, the infectious ‘Shake’ blends the log drum basslines of South African Amapiano, the syncopated drum patterns of afrobeats and the atmospheric horn samples of deep/downtempo house, creating a lush backdrop for WurlD’s earnest pleas for intimacy.